Tuesday, 19 February 2013

NASCAR launches largest brand campaign ever (NASCAR.com)

NASCAR launches largest brand campaign ever

DAYTONA BEACH, Fla. (Feb. 19, 2013) ? Big brands break new commercials at DAYTONA 500�, and NASCAR is no exception. NASCAR will reveal a brand new creative vision ? a campaign featuring more than two dozen drivers, with nine original spots in both English and Spanish. The drama-filled campaign will premier during NASCAR's crown-jewel event, the Daytona 500. The race will broadcast live on FOX and FOX Deportes on Feb. 24 beginning at 1 pm ET.